About Us

Kentrix is an Inclusive Business Intelligence Platform for consumer data-driven solutions in B2C and D2C, operating on data of 91.5 crores of Indian consumers.

KENTRIX identifies a consumer Big Data and market analytics company, identifies down to the individual building- and household-level for total 91.5 Crore Indian consumers, customer lifestyle affinity (consumer product orientations) and monthly income levels. 

​

The Master Customer Data-base having income, lifestyle affinity segmentation, expenditures and 40+ product purchase behaviour for more than 91.5 Crore Indians.

​

Persona 360 provides consumer-data driven digital marketing solution to companies empowering deep consumer insights for making effective and profitable marketing initiatives and business decisions.